John Benfield

Name: John Benfield
Role / Credential: Founder & Managing Partner at Paley Madison Partners, LLC
Special Learning’s Designation: Subject Matter Expert
Company Name:Paley Madison Partners, LLC
Company URL: https://www.paleymadison.com/
Ability to Contribute: John is a senior business executive with a career that spans over 40 years growing and existing businesses in both private and public markets. He possesses a unique ability to spot industry trends that others miss and developing and implementing plans to successfully identify and give dimension

 to new growth and revenue stream opportunities and to effectively align resources and execute against them. His background spans diverse industries which includes consumer package goods, manufacturing, early education, and digital educational content, and others.

Bio: Jon started his career with the Colgate-Palmolive Company in various sales, brand management and senior level positions. After Colgate-Palmolive, he became Chairman, CEO and President pf CoActive Marketing Group, which he led through leveraged buyout and a successful IPO traded in the NASDAQ exchange. He subsequently led CoActive to become a Top 20 marketing and sales promotion agency in the U.S., with 250+ employees and $130m in revenue. 

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Being an RBT for me was extremely fun because where were you going to find a place where you can be completely silly without having to worry what people thought about you? This was the only job that made me feel like I could make a dramatic difference while being myself.

I also liked to be surrounded by people that had the same goals of wanting to help kids and the teamwork made the job much easier and more enjoyable.

Change and progress was the ultimate goal for our kiddos. The early intervention program was seriously only a miracle because I saw changes in the kiddos that from day one, you wouldn’t even recognize who they were.

Changes from being able to utter 3-4 words where they can only make a syllable from when they started, the behavior decreases in which kiddo that used to engage in 30-40 0 self-harm to only half, learning how to wait during games, table work where they use to swipe and drop to the floor if they had to.

My favorite was when the parents would tell us what amazing progress they were making at home. I used to tear up and felt for these parents so much because it was already difficult for them and now, they can trust and rely on ABA and the therapists knowing their goal was ours.

By Emma Rogers, BA, RBT

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